Download PDF, EPUB, Kindle The Language of Success : Business Writing That Informs, Persuades, and Gets Results

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Download PDF, EPUB, Kindle The Language of Success : Business Writing That Informs, Persuades, and Gets Results

The Language of Success : Business Writing That Informs, Persuades, and Gets Results by Tom Sant

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Author: Tom Sant
Page Count: 224 pages
Published Date: 23 Jan 2008
Publisher: Amacom
Publication Country: New York, United States
Language: English
ISBN: 9780814474730
File size: 45 Mb
File Name: The.Language.of.Success.Business.Writing.That.Informs,.Persuades,.and.Gets.Results.pdf
Download Link: The Language of Success Business Writing That Informs, Persuades, and Gets Results
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Language is the medium of business. To be successful, we need to communicate effectively in writing. That's true whether we are providing instructions to our colleagues, communicating with our customers, or advising our direct reports. We must be able to deliver clear, accurate messages that inform, persuade and motivate. Unfortunately, people lapse into habits that interfere with their ability to communicate. "The Language of Success" shows readers how to avoid these mistakes, and to write lucid, concise, and accurate e-mails, letters, performance appraisals, and presentations.Now anyone can master the lost art of clear writing and: eliminate ambiguities, jargon and grandiose claims; master proper paragraph structure so the message doesn't get muddled; avoid wishy-washy or misleading terms like 'world class' or 'state of the art' write clear concise sentences that follow the 'first time right rule'; use e-mail professionally; and, efficiently create career-enhancing reports. Honest and authoritative, "The Language of Success" will gives readers practical techniques to help readers cut through the fluff, guff, geek, and hyperbole, write exceptional business documents, and get their message heard.

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